Social Media Executive

As a Social Media Executive specialising in Instagram and TikTok, you will be pivotal in shaping and executing BOA's social media strategy. The succesful applicant's primary focus will be to shoot, edit and post compelling content that aligns with our brand identity, engages our target audience, grows our social platforms and drives brand awareness as well as sales., Content Creation:

• Develop visually stunning and engaging content for Instagram and TikTok, ensuring clear alignment with the brand's aesthetic and core valuesImplement, plan and execute a content calendar that includes regular posts, stories, reels and TikTok's to maintain a consistent and dynamic presence across our platforms


Platform Management:

• Monitor trends and stay updated on platform algorithm changes, ensuring our content remains relevant and optimised for maximum reach


• Utilise Instagram and TikTok tools effectively to enhance engagement, including but not limited to hashtags, collaborations, and interactive features


Influencer & Stylist Relationship Management:

• Managing relationships with our influencers and stylists, staying in regular contact with them, managing and processing gifting requests and liaising with creators around key launch periods to arrange gifted product to amplify BOA's reach


Community Engagement:

• Foster a sense of community by responding to comments, direct messages, and engaging with our audience across both platforms


Analytics & Reporting:

• Track key performance indicators (KPIs) such as engagement rates, follower growth, and conversion metrics


• Provide regular reports and insights to the brand team, utilising data to refine strategies and enhance overall performance


Campaign Support:

• Collaborate with the wider Brand team to seamlessly integrate social media campaigns into the overall marketing strategy via the creation, preparation and management of assets


• Conceptualise and execute innovative social media campaigns that resonate with our target audience, PLEASE NOTE: When attaching your CV or work examples it is very important that you name your files to include your name and not just "cv.doc" or "curriculum vitae.docx" or "my_illustration.jpg". Instead use a format like this "joe_bloggs_cv.docx"


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Content Relationship
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I have carefully read the advert specification including details of where the position is based and provided details of any requirements stipulated in the advert within my application.


• Experience as a Social Media Executive or similar role


• Minimum of 2 years' relevant experience in social media management or content creation


• Portfolio showcasing successful Instagram and TikTok campaigns


• In-depth knowledge of both Instagram and TikTok, including their latest features, trends and algorithms


• Strong creative and visual storytelling skills, with a keen eye for aesthetics


• Meticulous attention to detail across image, text and video


• Ability to write relevant copy in the brand's tone of voice across multiple platforms


• Excellent communication and interpersonal skills


• Ability to work collaboratively in a fast-paced environment


• Knowledge of analytics tools for social media platforms


• Good time management and the ability to manage your own schedule effectively and adapt where needed


Desirable:

• Bachelor's degree in Marketing, Communications, or a related field


• Experience shooting visual content to a high standard, Those interested are invited to submit their CV, portfolio and a cover letter highlighting their relevant experience and creative approach.
  
  Discretionary bonus


• 25 days holiday + bank holidays + your birthday off


• WFH 2 days per week


• 35 working hours per week with 1 hour lunch break


• 50% Staff discount


• Social events


• Pension scheme


• Free on-site parking


• Free gym membership